Sycamore was conceived by looking beyond dentistry as a clinical service, and instead viewing it as a relationship built over time.

We drew inspiration from the sycamore tree a symbol of strength, renewal, and continuity. Through changing seasons, the tree adapts, sheds, and regrows, yet remains rooted. This became the lens through which we reimagined the brand: dentistry not as a momentary fix, but as long-term care that evolves with the patient.

The brand language feels calm and reassuring, shifting dentistry away from fear or urgency and toward trust, growth, and continuity. By anchoring the brand in the idea of seasons and change, Sycamore presents dentistry from a new viewpoint, one that values patience over immediacy, care over correction, and longevity over quick outcomes. Sycamore reframes dentistry as something lived with, not visited.